PSAf uses a number of innovative communication for development methodologies aimed to empower poor and marginalised communities with information necessary for informed decision-making and knowledge management.
Radio Listening Clubs
The guiding principle or motto for RLCs is “LISTEN, DISCUSS and ACT”. This implies that the RLC members commit themselves to coming together to listen to radio programmes at scheduled times on a particular day. After listening to the programme they spend time to discuss key issues that formed the core of the programme they have just listened to and examine the relevance and practical use of the information. The clubs are, by design of the concept, expected to act on the information collectively and individually in various ways to better their well-being.
Interactive Radio Programmes
Roundtable Discussions/Debates
Media Fellowships
Radio Listening Clubs
An RLC is a group of 25 to 30 community members who marginalized, underprivileged, and/or vulnerable, and come together with a common purpose of gaining knowledge, share ideas and find local solutions or invoke external intervention on socio-economic challenges in their community. Based on a schedule agreed upon with a particular radio station servicing the community, clubs in that geographical area develop content for broadcast and/or listen to tailored radio programmes.
Policy Briefs
You can access a PDF version of our publication on PSAf Methodologies here